THANK YOU!

This year we started a project to find out what you thought could make Lexus a stronger operation. We were thrilled and humbled with your response. I answered the two most popular suggestions as voted by you, in the video (at right) and we've also listed the ten most popular.

Feel free to browse everything below.

Thank you all very much for your contributions.

Andrew Kirby,
General Manager, Lexus International

10 MOST POPULAR IDEAS WITH COMMENT FROM ANDREW KIRBY

GS-F

Posted by keenanob

I know this may be a very common "want" from many Lexus enthusiasts but create a GS-F ... Read More »

Expanded lineup

Posted by LightningZone

Alright, you need to revamp your lineup to better compete with the German rivals. You need coupe ... Read More »

WTCC Lexus CT

Posted by LightningZone

Racing is a great way to promote your cars, and the WTCC is gaining popularity around the ... Read More »

Next generation IS

Posted by ls400guy

Both sedans need a manual transmission option and an automatic with downshift rev matching. While the current ... Read More »

Auto Wi-Fi

Posted by jacoubovsky

It will be useful to have an integrated wi-fi hotspot in lexus cars. A similar solution was provided by Audi A7. Read More »

engine

Posted by HEPO33

to combine turbo and hybrid technology togther creating amazing power and efficiency. Read More »

European market strategy

Posted by nahed miah

Lexus need to be much quicker to respond to market conditions and consumer demands. I have noticed ... Read More »

Fold Down Rear Seats In Sedans

Posted by PBM

BMW, Mercedes, and Audi all at least offer an option (if not standard) of getting fold down ... Read More »

Lexus vehicle design competion

Posted by tomtom

Practice business ethics and brand profile, by establishing an international design competition for Lexus vehicles, which involves ... Read More »

Heated & Cooled Cupholders

Posted by jacoubovsky

Great to have an option such as heated & cooled cupholders. Read More »

GS-F

Posted by keenanob

I know this may be a very common "want" from many Lexus enthusiasts but create a GS-F that can compete with the M5, C63 AMG, and S6. Beyond the performance boosts, create an more aggressive (than F-Sport) look while sticking to the new spindle grill and Lexus language. Perhaps something that looks similar to the Five Axis GS F-Sport.

Here's to hoping :)

Andrew says:

We agree, and would certainly like to add a GS-F to our GS line-up. We have no fixed plans yet, as we have to prioritize many projects. We are all hoping to be able to make a more definitive announcement in the medium term future.

Andrew Kirby, General Manager (Lexus)

Expanded lineup

Posted by LightningZone

Alright, you need to revamp your lineup to better compete with the German rivals. You need coupe and wagon body styles for the IS, a coupe or wagon for the GS, about 3 full F models, a CT-F with all wheel drive and about 300hp would be cool. A GT coupe(SC) to compete against the 911, XK or 6 Series, is also needed. Last but not least is a smaller Lexus sports car(a possible name could be the HN, in the honor of the legendary Hiromu Naruse) that could be based on the GT 86, with about 300 hp, a better interior, a new exterior design and a more refined interior.
Also your interiors could be more refined and your driving dynamics could be better.

Andrew says:

Thank you for your suggestions and ideas, and we will take these into account as we plan the future for CT and coupe's. I'm sure you will like what you will see in the near future.

Andrew Kirby, General Manager (Lexus)

WTCC Lexus CT

Posted by LightningZone

Racing is a great way to promote your cars, and the WTCC is gaining popularity around the world, in places like America and Asia, not only in Europe. A great place to send the CT racing is the WTCC, with BMW's expected exit from the Championship, Lexus can come and be the premium brand of the championship. The IS could be a great WTCC contender too.

Andrew says:

Thank you for your interesting idea about the CT model competing in the World Touring Car Championships. Motorsport is an area we continue to study so we appreciate your input.

Andrew Kirby, General Manager (Lexus)

Next generation IS

Posted by ls400guy

Both sedans need a manual transmission option and an automatic with downshift rev matching. While the current transmissions are excellent for everyday driving, they are a serious Achilles heel with it comes to performance driving. Also the lower end IS needs to have comparable power figures to the new 328i ... People should be able to have the luxury and reliability of a lexus without sacrifice.

Andrew says:

Thank you for your ideas, while we may not be able to address all of your suggestions in the new generation IS, I'm sure you'll be pleased to see the new direction.

Andrew Kirby, General Manager (Lexus)

Auto Wi-Fi

Posted by jacoubovsky

It will be useful to have an integrated wi-fi hotspot in lexus cars. A similar solution was provided by Audi A7.

Andrew says:

Thank you for your great idea. We agree Lexus needs to lead this wi-fi interface connectivity in the cars we build, so we will continue to study.

Andrew Kirby, General Manager (Lexus)

engine

Posted by HEPO33

to combine turbo and hybrid technology togther creating amazing power and efficiency.

Andrew says:

This is a really interesting idea. As the pioneer in hybrid we believe Lexus leads the market in Hybrid Vehicle technology. However to further improve upon and gain superior perfomance and MPG, we are investigating a number of advanced innovations to strengthen our leadership position.

Andrew Kirby, General Manager (Lexus)

European market strategy

Posted by nahed miah

Lexus need to be much quicker to respond to market conditions and consumer demands. I have noticed how long it takes Lexus to release a new model, or add new engine and trim options. Compare that with other luxury makers who seem to be readying new engine options and trims within quicker timeframes. We need to keep the consumer interest strong so look at releasing new engine options and trims at reasonable timeframes before consumers lost interest and move on elsewhere. Example, the CT200h. Just one engine option ? c'mon start considering something more powerful to cater for a different consumer demographic and start increasing the customer base, not target the same consumers again and again. How are you expected to grow ?

Andrew says:

Thank you for your comments on speeding up our response time to market opportunities. Of course we are striving to respond with more competitive offerings while having to make important prioritization decisions. We are expecting the recent introductions of the many new models (GS, ES & LS) and facelifts (RX & LX) over the past 8 months to broaden our appeal in markets around the world, but accept your challenge and will push harder to meet demands with exceptional products and derivatives.

Andrew Kirby, General Manager (Lexus)

Fold Down Rear Seats In Sedans

Posted by PBM

BMW, Mercedes, and Audi all at least offer an option (if not standard) of getting fold down rear seats in their sedan. Small ski-sized pass-throughs just don't cut it. This might seem like a small thing, but is hugely beneficial for someone that has a sedan as their only vehicle.

Andrew says:

Thank you for your idea. This would definitely add greater useability and storage options for people with sedans so we will study it for near future introduction.

Andrew Kirby, General Manager (Lexus)

Lexus vehicle design competion

Posted by tomtom

Practice business ethics and brand profile, by establishing an international design competition for Lexus vehicles, which involves design school students.

The competition will offer opportunities for up and coming designers the opportunity to showcase their talents, and perhaps even a placement with Lexus in the near future.

This may provide a glimpse into future talent's visions of Lexus vehicles. And as inspirations to keeping Lexus designs innovative and vibrant perpetually.

Andrew says:

This is a really interesting idea to develop competitions associated with design. We are seriously considering this approach and look forward to updating you shortly.

Andrew Kirby, General Manager (Lexus)

Heated & Cooled Cupholders

Posted by jacoubovsky

Great to have an option such as heated & cooled cupholders.

Andrew says:

Thank you for your terrific idea. We believe this feature will be very useful in some markets and we will continue to investigate.

Andrew Kirby, General Manager (Lexus)

Idea Showroom

Lexus Ideas Engine

88	Model Lineup
32	Engine / System
42	Interior
30	Exterior
15	Navigation
69	Functionality / Technology
12	Website
59	Other

Leading Contributors

1.	dogisbadob	8	122	250
2.	jacoubovsky	21	52	342
3.	Daniel Oria	7	83	111
4.	Jake	4	83	96
5.	Somsak Saetae	26	8	40
6.	jruhi4	7	28	142
7.	LoveMyLexusIS	9	16	94
8.	Brock Lee	14	13	31
9.	rsxterminator	20	2	3
10.	tomtom	12	11	33
	Ideas
	Comments
	Votes

Page 1 of 35

Most Popular Ideas

GS-F

Posted by keenanob

I know this may be a very common "want" from many Lexus enthusiasts but create a GS-F that can compete with the M5, C63 AMG, and S6. Beyond the performance boosts, create an more aggressive (than F-Sport) look while sticking to the ... Read More »

Expanded lineup

Posted by LightningZone

Alright, you need to revamp your lineup to better compete with the German rivals. You need coupe and wagon body styles for the IS, a coupe or wagon for the GS, about 3 full F models, a CT-F with all wheel drive ... Read More »

WTCC Lexus CT

Posted by LightningZone

Racing is a great way to promote your cars, and the WTCC is gaining popularity around the world, in places like America and Asia, not only in Europe. A great place to send the CT racing is the WTCC, with BMW's expected ... Read More »

Next generation IS

Posted by ls400guy

Both sedans need a manual transmission option and an automatic with downshift rev matching. While the current transmissions are excellent for everyday driving, they are a serious Achilles heel with it comes to performance driving. Also the lower end IS needs to ... Read More »

Auto Wi-Fi

Posted by jacoubovsky

It will be useful to have an integrated wi-fi hotspot in lexus cars. A similar solution was provided by Audi A7. Read More »

engine

Posted by HEPO33

to combine turbo and hybrid technology togther creating amazing power and efficiency. Read More »

Fold Down Rear Seats In Sedans

Posted by PBM

BMW, Mercedes, and Audi all at least offer an option (if not standard) of getting fold down rear seats in their sedan. Small ski-sized pass-throughs just don't cut it. This might seem like a small thing, but is hugely beneficial for someone ... Read More »

Heated & Cooled Cupholders

Posted by jacoubovsky

Great to have an option such as heated & cooled cupholders. Read More »

European market strategy

Posted by nahed miah

Lexus need to be much quicker to respond to market conditions and consumer demands. I have noticed how long it takes Lexus to release a new model, or add new engine and trim options. Compare that with other luxury makers who seem ... Read More »

Lexus vehicle design competion

Posted by tomtom

Practice business ethics and brand profile, by establishing an international design competition for Lexus vehicles, which involves design school students. The competition will offer opportunities for up and coming designers the opportunity to showcase their talents, and perhaps even a placement with ... Read More »

Page 1 of 35